Shepherd Center faced two significant challenges: safeguarding a family-owned legacy in leading spinal cord and brain injury, while also pursuing its most significant growth strategy and capital campaign to date. As a result, Shepherd Center tapped Jackson Spalding to create and lead a thoughtful, strategic and impactful campaign to drive results.
PRWeek Purpose Award for Best fundraising campaign
donations raised in phase one
digital ad impressions
clicks to start a donation
impressions net reach of radio ad campaign
OOH impressions
Alex Loomis
Alicia Harwell
Charlie Crose
Chowning Hawkins
Robert Bumgarner
Haley Swift
Rachel Weber
Mary Douglas
Kaylin Knopp
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